Marketing Automation implementations

Overview: Responsible for significant design, deployment and management of marketing automation for B2B and B2C leaders in Australia.

Sectors: Higher education, Banking and Finance, Insurance, Technology.

  • Marketing automation implementation (HubSpot, Marketo, Pardot) and CRM integration (primarily SugarCRM).
  • Data, segmentation, email, lead nurturing, templates, landing pages, forms, lead scoring, reporting.
  • User training: online and face-to-face.