Portfolio

Peek behind the scenes of Marketing Automation

Here’s a sample of work delivered for clients, including Banking and Insurance, Higher education, Consumer, from strategy consulting, to implementing Marketing Automation platforms, building cross-channel campaigns (email, landing pages, SMS…) across the entire customer journey, generating and nurturing leads, automating marketing processes like lead segmentation, scoring, progressive profiling, nurturing and more. You’ll also find blog publications, strategy documentation, and marketing automation certifications.

Banking, Finance and Insurance

Deploying one Marketo instance for multiple brands

Deploying one instance of Marketing Automation across multiple brands/companies/regions.

Using Marketing Automation to power giveaways and competitions

Using Marketing Automation to power giveaways and competitions.

Marketing Automation workflows, campaign flows and user stories

Designing user stories, marketing automation workflows, campaign and nurturing flows and lead conversions paths.

marketo event program

Automating the entire event management process

Automating the entire event management process, powered by Marketo.

Higher Education

Building automation to manage attendees at events

Building automation in Marketo for lead capture and event check-ins.

Marketing Automation consulting and strategy

Working with clients to deliver a complete Marketing Automation strategy.

Lead generation and email sign ups

Setting up and testing forms and Landing Pages to generate to generate leads and emails sign ups.

Marketo Workflows to Automate Lead Management

Automating lead management and marketing processes such as acquisition, segmentation, scoring, nurturing, qualification and more

Consumer, Tourism and Hospitality

Email set up and testing

Setting up, testing, and managing email templates and email campaigns.

Marketing Automation workflows, campaign flows and user stories

Designing user stories, marketing automation workflows, campaign and nurturing flows and lead conversions paths.

Automated Events, Email, Nurture, Social and PPC Programs built in Marketo

Automating cross-channel campaigns built across the entire customer lifecycle.

Lead generation and email sign ups

Setting up and testing forms and Landing Pages to generate to generate leads and emails sign ups.

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